Two operators can book the same number of events and end the year in very different places. The difference is usually hiding in numbers neither of them wrote down: miles driven, hours worked, and which ads brought paying clients. A spreadsheet and 15 minutes a week is enough to see them.
Member lesson
Know Your Numbers: Bookings, Lead Sources, Mileage, and Profit per Event
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The rest of this lesson covers:
- One spreadsheet, four tabs
- Where every lead came from
- Mileage and vehicle costs
- Profit per event
- The monthly review
Includes the printable Event Inquiry Intake Form for Animal Attractions, stamped with your business name.
Membership includes all 20 lessons, every printable download, your directory listing, and partner discounts.